March 1st, 2013 by Gary Brooks, CMO, Cortera
Companies are like stars. From a distance, they all look very similar, but upon closer inspection, we discover our customers, prospects and suppliers are unique in many ways and represent a variety of different revenue opportunities and business risks. Until now, B2B marketing, sales, finance and credit professionals have viewed companies through traditional data lenses [...]
August 5th, 2008 by Alex Coté
Let’s play a little game called “Who Would Win in a Match-Up.” If your choices were online video sites YouTube or Veoh, I’m confident that an overwhelming number of you would choose YouTube for the win. Let’s try BMW versus Mercedes-Benz. Hmm, that one’s not quite as clear cut, is it? Now, how about the [...]
June 9th, 2008 by Alex Coté
Building on the theme that information wants to be free, both in the in monetary sense and in terms of accessibility, the time for non-IT information consumers has never been better.
May 27th, 2008 by Alex Coté
It has been a busy few weeks as we wind down our annual spring user groups that started off in London back in February and finished in Louisville yesterday. Every year I come out of these meetings more inspired and encouraged than the previous year. Over the last several years I’ve had the privilege to [...]
April 28th, 2008 by Cortera
Last week I spent three days at the O’Reilly Web 2.0 EXPO in San Francisco in an effort to better understand how emerging technologies and business models will impact the world of business information. This post is my attempt to summarize some of the key learning from the show and pose some hypotheses for how [...]
